Redesigned from the ground up, the 5th generation of Revo low profile reels have been designed to provide best-in-class precision, power, and perfo...

Hurricane Double Drop Bottom Rig W/ Pyramid Sinker 3 Oz 15"

ReadyWise Pro Adventure Meal inspired by the Pacific Crest Trail Association. They're committed to the idea that by supporting their members, volun...

ReadyWise Pro Adventure Meal by Zelzin Aketzalli. First Mexican to complete the Triple Crown of hiking, which includes the Pacific Crest Trail, App...

ReadyWise Pro Adventure Meal by Jeff Garmire. He boasts an impressive backpacking and thru-hiking resume, having conquered over 35,000 miles and se...

The Propel Paddle Led Flex Light Navigation Kit is the best friend of every kayak or canoe owner who likes to cruise at night. Reliable and long-la...

Hurricane Salt Tackle Ball Bearing Swivel with Interlock Snap delivers the dependable performance every angler requires. Smooth bearing rotation, s...

RIBBIT POPPN TOAD, is a new floating hollow body frog that has all the popular features of our top-selling Ribbit and Top Toad. POPPN Toad fishes l...

The Jointed Jerk Minnow is deadly on a jighead or dropshot rig. The minnow profile combined with the segmented body gives it a subtle fish catching...

If there's been one lure that has changed the face of fishing over the years, it's the Senko. With its wide range of uses and subtle natural action...

The 3 inch is a model that maximizes performance when used with a light rig.Not only large mouse Bass but also small mouse bass and donpisha just b...

 Designed by Dean Rojas, the Cane Stick features the same innovative hook pocket design and grooves as the Fighting Frog. The grooves catch water a...

7" Rubber Mauler Squid The 7" Rubber Mauler Squid is a true game-changer. With its brilliantly colored, transparent design, this squid is an irresi...

Thousands of fresh and saltwater anglers across the country have increased their success using Capt. Bruce’s Otter Curly Long Tails as a trailer on...

Thousands of fresh and saltwater anglers across the country have increased their success using Capt. Bruce’s ‘OTTER TAILS’ as a trailer on all kind...

The Otter Lure and Tackle Tiny Tail bait is made in 8 different colors. Made for both saltwater and freshwater fishing applications. This bait will...

Thousands of fresh and saltwater anglers across the country have increased their success using Capt. Bruce’s ‘OTTER TAILS’ as a trailer on all kind...

Thousands of fresh and saltwater anglers across the country have increased their success using Capt. Bruce’s ‘OTTER TAILS’ as a trailer on all kind...

The Otter Lure and Tackle Straight Thin Tail Bait is made in 8 different colors. Made for both saltwater and freshwater fishing applications. This ...

Thousands of fresh and saltwater anglers across the country have increased their success using Capt. Bruce’s ‘OTTER TAILS’ as a trailer on all kind...