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100% Online Since 1997
The Bill Lewis MR-6 was created in response to pro-staff demand for a high-performance crankbait in the (mid-range 6ft) range. The MR-6 has an inte...
View full detailsThe Bill Lewis Rat-L-Trap Magnum (aka Mag-Trap) is a larger version of the classic Rat-L-Trap lipless crank (Magnum: 3 1/2 inches, 3/4 oz. Just lik...
View full detailsWith the rise of forward-facing sonar, we've set out to design a jerkbait that is made specifically to be better detected on screen. We call it the...
View full detailsThe Bill Lewis Rat-L-Trap is the classic Rat-L-Trap lipless crankbait. Great for targeting larger species or fishing in bodies of water with large...
View full detailsThe Bomber Fat Free Shad Guppy Shallow Medium Diving Crankbait is a 2 3/8 inch crankbait. Made for shallow-water fishing, especially in cover with...
View full detailsThe Bomber Fat Free Shad Fingerling is a 2 3/8 inch medium to deep-diving crankbait. Tournament winning bass crankbait. Proven toughness and dura...
View full detailsThe Bomber Fat Free Shad Jr. Deep Diving Crankbait is a 2 1/2 inch crankbait. Dives 8 to 14 feet. Specially designed lip, or paddle, that allows t...
View full detailsBuilt to reach a little deeper in the water column than the original Flat A Crankbait, the Bomber Deep Flat A Crankbait 3/8oz offers a tight wiggli...
View full detailsIf you were limited to just one crankbait, you would do well making it a Model A. This crankbait is a staple for avid fishermen, and its timeless d...
View full detailsThe Bomber Model 5A is the most unique design in the Model A-line due to its small stature and ability to catch big bass. The 5A dives 4-6 feet dee...
View full detailsIf you were limited to just one crankbait, you would do well making it a Model A. This crankbait is a staple for avid fishermen, and its timeless d...
View full detailsDesigned for attacking tight spots in shallow water where larger crankbaits wouldn’t fit, the Bomber Square A Square Lip Crankbaits 1/4 oz features...
View full detailsDesigned for attacking tight spots in shallow water where larger crankbaits wouldn’t fit, the Bomber Square A Square Lip Crankbaits 3/8oz features ...
View full detailsThe Bomber Model 7A is a 2 5/8 inch, 1/2 ounce shallow diving crankbait. Staple among avid anglers for years that continues to get the job done. P...
View full detailsThe banana shaped darter that combines good surface darting action with excellent underwater wiggle when retrieved steadily. The Castana™ and Casti...
View full detailsAttracts like no other! Wooden body, Body flash, Tail weighted, Spar urethane sealed. All VMC hooks, All stainless steel hardware, Three coats of ...
View full detailsThe Sundance Popper™ when worked through the water looks like a strobe light because of the mirrors. Thru-wire attached to two triple strength Must...
View full detailsWhether bass want it fast, slow, walked, or popped, the Booyah Boss Pop delivers an advanced versatility that allows anglers to adapt and capitaliz...
View full detailsCombining an ear bursting acoustic with exacting detail, the Booyah Hard Knocker gives anglers the ability to trigger ferocious reaction strikes th...
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