Braid Blowout

Take your jig fishing to a new level with the Braid Betta Bait. Designed and tested by internationally acclaimed angler Dennis Braid. Betta Baits a...

Tantrum Hammer Jigs are designed to hammer fish. It’s unique design and jewelry quality holographic finishes make it difficult for fish to resist. ...

The Braid Viper is by far the most advanced Double-Jointed bait on the market. Developed by world renowned saltwater fishing expert, Dennis Braid, ...

The Braid Sea Fox Jigs have been carefully designed to be fished in various water depths and for a wide variety of fish for both inshore and offsho...

The Braid Tantrum Magnum Jointed Lures are perfect for trolling or casting to feeding fish. Tuna, Dorado, Wahoo, Stripers and other surface feeders...

Take your jig fishing to a whole new level with Braids Kuru Kuru Jig. Designed and fished by internationally acclaimed angler Dennis Braid. A prove...

Just the ticket for deep water dwellers – in colors that will absolutely draw strikes when other baits won’t work.

This new wave of plug has an extra large bill, to really dig deep. Runs 2′ to 7′ +, depending on the line size. Due to its unique shape it creates ...

Tantrum Hammer Jigs are designed to hammer fish. It’s unique design and jewelry quality holographic finishes make it difficult for fish to resist. ...

The Braid® Frantic Flyer Swimmer is a flying fish that flies and swims like the real McCoy! Rig it with fresh ballyhoo for added visual and scent a...

The Braid® Frantic Flyer Swimmer is a flying fish that flies and swims like the real McCoy! Rig it with fresh ballyhoo for added visual and scent a...