Soft Baits & Plastics

Carefully crafted with extensive input from renowned smallmouth angler Travis Manson, the Great Lakes Finesse Drop Minnow is a productive plastic t...

Maximize your time in the strike zone with the tantalizing Great Lakes Finesse Drop Worm! Showcasing incredible action, the Drop Worm is the perfec...

Enhancing realism through a natural matte finish, the Great Lakes Finesse Dropkick Shad Swimbait features a unique neutral buoyancy that allows the...

Absolutely deadly on smallmouth and more, the Great Lakes Finesse Flat Cat relies on just the right amount of action and an irresistible profile to...

The Great Lakes Finesse Hover Minnow excels when bass ignore everything else, gliding and darting like a panicked baitfish to trigger reaction bite...

Introducing the all-new Great Lakes Finesse Juvy Craw, an innovative take on the traditional Mini Tube bait, designed to elevate anglers' performan...

Designed to be super subtle and effective for targeting highly pressured fish, the Great Lakes Finesse Ned Bug is a micro finesse bait that utilize...

There are a ton of craw baits on the market, and most of them will catch fish. We designed this bait to be stealthy and non-threatening with a smal...