Soft Baits & Plastics

Sporting a classic tube shape, Strike King®'s Flip-N-Tubes are enhanced with real coffee bean granules and coffee bean oil to give the tubes an ear...

The Strike King Homing Minnow Swimbait keeps your lure in the strike zone longer, maximizing every chance to attract hungry bass. This 4-inch swimb...

The KVD Baby Sexy Frog is one of the finest, feature-packed, frog-style baits yet from Strike King®. Chief among its features is a sealed nose, whi...

Manufactured using Strike King’s innovative Open Pour Technology (OPT), the Strike King Drop Shot Half Shell delivers a finesse specific design tha...

Introducing the Strike King KVD Filler Worm 6" Qty 10, the ultimate finesse fishing tool that will elevate your angling game. This 6-inch worm is ...

The Strike King Game Hawg is a favorite creature bait among the Strike King Pros. Designed to be fished using a Texas rig or a Carolina rig, the Ga...

The Strike King Rodent is a 4 inch "beaver-style" soft plastic creature bait. Made with an exclusive blend of ingredients which make them super s...

Unleash your fishing potential with the Strike King KVD Zeus Worm 9.5" Qty 7, the ultimate soft plastic lure designed for serious anglers! Crafted...

Made for wacking and stacking, the Strike King Mr. Crappie Scizzor Shad Pre-Rigged Jig Head is an all-new revolutionary fool-proof shad imitator th...

The Strike King Rage Baby Craw has all of the great features that made the original Rage Craw so popular - now in a 3" version. Carolina rig it, Te...

Each Rage Tail lure has a unique and exclusive tail design and is engineered like no other soft plastic bait. Each is designed with a specific purp...

Unleash the full potential of your fishing experience with the Strike King Rage Swimmer Qty 6. Designed for versatility and effectiveness, this pr...

A smaller version of the ultra-popular Rage Bug, the Strike King Rage Baby Bug is the answer for those bass that would prefer a finesse presentatio...

Strike King’s most versatile worm ever, the Strike King Rage Cut-R Worm can be flipped, pitched, Texas-rigged, Carolina-rigged, swam weightless or ...

The Strike King® Rage Tail™ Twin Tail Menace Grub is a soft plastic double-tail grub with an attitude! Bass are helpless to resist its crazy tail a...

The biggest baits don't always bring the biggest bites. Strike King® Rage Scounbug proves this point time and again delivering heavy fish hauls as ...

The Strike King KVD Swim'n Caffeine Shad features the body style and profile of the original Caffeine Shad - now with a paddle tail for incredible ...

The NEW 3X baits from Strike King have completely revolutionized the Soft Plastic Market. These baits are softer, stronger, and more durable than a...