New Arrivals & Restocks

Bulbhead Squid are popular for rigging spreader bars and daisy chains

The Rippin’ Minnow relies on a gliding jig head at the forward part of the bait that propels the entire lure in a darting motion throughout the wat...

The Ned Rig has taken off in the bass fishing community as one of the most productive fishing methods.  Introducing a fresh take on this smoking ho...

Next time you're out fishing a jig, tip it with X Zone Muscle Back Chunk and catch more BASS! The X Zone Muscle Back Chunk (formally Rebel Chunk) h...

Realistic look, action, feel and flavor mimics tasty zoo plankton to tempt sunfish, crappies and perch. Rig horizontally on a small jig and undulat...

Your favorite lake's papermouths are in serious trouble. The Road Runner® Slab Runner with Bobby Garland Baby Shad combines the top-selling crappie...

High flash tinsel tail. Super soft plastic

• The hottest new soft & chewy grubs on the planet for Crappie, Bass, Walleye & Trout• Designed with a lifelike ribbed torso and features a...

Features: The Gambler Why Not is a 4 1/2 inch soft plastic creature bait with a streamlined profile that optimizes it for coming in and out of hea...

Designed by dropshotting guru and Bassmasters Elite Series angler, John Murray, the Gene Larew Tattletail Worm is full of wriggling action that exc...

The BOOYAH ToadRunner is built around a modified Pad Crasher body. Side rails were added to help the lure plane easier and stay upright. Precisely-...

Delivering a profile and action that is built for speed, the Yum Spine Craw is a must-have craw bait that will become a mainstay in every angler’s ...

Hurricane Jerk Shad - If you're going to love a jerk, it might as well be the Hurricane Jerk Shad. The Hurricane Jerk Shad works rigged behind a ji...

Grub tout the first salt water plastic jig, great on all gamefish. Boone has all your saltwater tackle needs we carry a wide range of quality lures...

This tail is used for your jigging lure needs, comes in 3 inch and 10 pieces in one pack. comes in diffrent colors like amber and pink Boone specia...

Designed by top walleye pros, the YUM Walleye Grub features a ridged body that provides plenty of water disturbance in addition to that created by ...

The YUM Dinger is a versatile soft plastic stick bait with subtle, lifelike action that doesn't break the bank. Works well with a variety of riggi...

The YUM Dinger was designed to be fished in a variety of ways. Texas rigged, wacky style and even pitched into heavy cover. This soft plastic bait ...

Taking chunk-style craws to the next level, the Yum Craw Chunk provides a realistic and enticing presentation that bass can’t resist striking. Desi...

The BOOYAH ToadRunner is built around a modified Pad Crasher body. Side rails were added to help the lure plane easier and stay upright. Precisely-...

The BOOYAH ToadRunner is built around a modified Pad Crasher body. Side rails were added to help the lure plane easier and stay upright. Precisely-...

Stroll it. Troll it. Cast it. Jig it. No other crappie bait has this much action from head to tail. 12-count bag.

The perfect combination of a solid body and a thin spear-tail for enticing crappie. 18-count bag.

When it's time to get tough on the slabs, Bobby Garland's Slab Slay'R crappie bait is the way to go. Offering the perfect combination of a ribbed b...

The perfect combination of a solid body and a thin spear-tail for enticing crappie. 12-count bag.

The best swimming tail on the market in a crappie minnow bait.

Hypnotize them with Hypo Teez. Named after the Latin name of the Smelt (Hypomesus Olidus), this lovingly-hand painted little critter looks so like ...

The Ghost Tail Minnow uses LIVETARGETs Injected Core Technology (ICT) to create a ultra-realistic dropshot bait. The Inner-Core is anatomically pre...