Yo-Zuri

Discover the ultimate fishing companion with the Yo-Zuri 3D Diver 5-1/2" 1-3/4 Oz, engineered for serious anglers targeting both nearshore and off...

The Yo-Zuri 3D Inshore Slow Sinking Twitchbait is a 5-1/4 inch, 1-3/4 ounce slow sinking, twitching lipless hard bait with excellent balance for q...

The 3D Magnum features a tough ABS Resin body, 3X strong treble hooks and through wire construction making it the most durable trolling lure of its...

The wobbling-rolling action of the 3DB Crank 1.5 MR hunts fish utilizing the patented 3D Prism Finish and Wave Motion Technology. The large round b...

The Yo-Zuri 3DB Crank 1.5 Squarebill is a 2 3/8 inch, 1/2 ounce shallow squarebill crankbait. Runs between 3 to 5 feet and exhibits the right amou...

The Yo-zuri 3DB Pencil is a top-of-the-line, topwater, “Walk the Dog” style lure. The Internal 3D Prism Finish or New Painted Finish and rear place...

The Yo-Zuri 3DB Shad is a 2 3/4 inch, 3/8 ounce shad-style crankbait with a suspending buoyancy and 4 to 6 foot depth rating. True-to-life shad pr...

Powerful weapons for targeting bass patrolling in deeper water, the Yo-Zuri 3DR-X Series DD Crankbaits quickly dive to depths around 10-feet to mor...

The Yo-Zuri 3DR-X Crank MR (Mid Runner) mimics baitfish and crawfish with top-quality painted finishes and internationally patented 3D prism scales...