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100% Online Since 1997
Shop a wide selection of high-quality discounted fishing lures from top brands. We source all over the globe each day to bring our customers the best discounts on fishing lures for both freshwater and saltwater. There are thousands of fishing lures here so be sure to check out each collection. We add hard-to-find fishing lures and the latest and most popular fishing lures each day and many sell out quickly. Be sure to check back frequently so you don't miss out on the best prices of any online fishing store.
Capitalizing on the very popular Ned Rig technique, the Roboworm Ned Worm offers “hand pour” style color schemes that were not previously available...
View full detailsEmulating the shape of a poised scorpion, the Trokar Scorpion Shakey Head fuses Trokar’s surgical sharpness with a purposefully shaped head perfect...
View full detailsPerfect for long distance casting Over-sized 3D eyes Ultra-sharp Single hook Holographic side fin Body Shape for Ultimate Action
Braid’s tail-beating subsurface plugs are the highest-quality lures you’ll find. Giant yellows and blue-fin in all regions of the world. With the f...
View full detailsGiving anglers everything they would ever want in a craw-style bait, the Googan Baits Krackin’ Craw is perfect for a variety of applications and si...
View full detailsGoogan Squad™ Contender Jr. Swimbait combines the durability of a crankbait with the flexible action of a molded swimbait. This hard-body swimbait ...
View full detailsFeatures: The Xzone Muscleback Hawg Hunter is a big, 6-inch creature bait designed for action. Features a classic creature bait design Having dist...
View full detailsFeatures: The Xzone Muscleback Fat Finesse Worm is 6 inch, fat, all-purpose worm. Classic finesse worm shape, just fatter. The Fat Finesse worm hi...
View full detailsOffering a new take on the classic ribbon tail design, the Xzone Lures Pro Series Blitz Worm delivers a big and bold presentation that will put big...
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