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100% Online Since 1997
Shop a wide selection of high-quality discounted fishing lures from top brands. We source all over the globe each day to bring our customers the best discounts on fishing lures for both freshwater and saltwater. There are thousands of fishing lures here so be sure to check out each collection. We add hard-to-find fishing lures and the latest and most popular fishing lures each day and many sell out quickly. Be sure to check back frequently so you don't miss out on the best prices of any online fishing store.
For years anglers have been using vertical jigging lures like the Northland Puppet Minnow® as casting lures with great success. Finally, they have ...
View full detailsThe Deep-Vee Flashtall Jig sports a keeled "DEEP-VEE design that's thicker on top and thin on bottom to track straight and fall fast. It also featu...
View full detailsThere are two types of crankbaits in the world, those with a tight baitfish shimmy, and the Kwikfish®. Kwikfish are full-throttle, wide-action, lea...
View full detailsThe 1.75" Kalin's Crappie Scrub comes in your favorite Triple Threat color and you will love the tantalizing action from the double paddletail Crap...
View full detailsIn collaboration with the team at Addicted Fishing, we're bringing our innovation in hook technology to the Pacific Northwest with the new Addicted...
View full detailsFeatures: The 13 Fishing Origami Blade is an ice fishing flutter spoon. Unique multi-faced blade design maximizes action without spinning. Multi-F...
View full detailsThe extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and Gulp! Alive! tru...
View full detailsThe brilliant colors penetrate the darkest waters to form a lively fly with action legs. Cork body cemented on Mustad® hook. Red blush on face and ...
View full detailsThe Delta Inline Flasher is highly effective and versatile. Due to its minimal drag, it can be successfully trolled at a wider ranger of speeds tha...
View full detailsDesigned to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favori...
View full detailsThe Ahi USA Assault Diamond Single Hook Jigs are designed with state of the art 3-D holographic reflective finishes. The reflective pattern emulat...
View full detailsDesigned alongside the Addicted Fishing team in the Pacific Northwest, the new Mustad & Addicted Hootchie Twitching Jigs utilize high-quality s...
View full detailsThe ACME Tackle Hyper-Hammer TT brings a whole set of nuances that other ice jigging minnows don't have. The unprecedented features of the Hyper-Ha...
View full detailsLooking for a secret weapon? Look no futher than the catch-all tuna stick. The sardine shape provides maximum flash at a variety of trolling speeds...
View full detailsVolumes could be written on why this worm is superior to all other ring worms, but simply stated: The Saturn Worm’s unique movement catches more fi...
View full detailsGrubs have been in the tackle boxes of anglers for years, and for good reason, they consistently put fish in the boat. With its excellent swimming ...
View full detailsLake Monster Tubes have set a new bar in the world of soft plastic tubes. The back of the tube is not painted, but is actually another layer of pla...
View full detailsThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft b...
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