Introducing the all-new Great Lakes Finesse Juvy Craw, an innovative take on the traditional Mini Tube bait, designed to elevate anglers' performan...

The long-range sniper of our new lineup, the Wind-cheater throws like a bullet and will hit the X better than any bait on the market. Its realistic...

Part of Lindy B-MAX the new Lindy Live Bait Jig is designed for natural live bait presentations and maximized hook-up up and landing rates. Lindy B...

Enhancing realism through a natural matte finish, the Great Lakes Finesse Dropkick Shad Swimbait features a unique neutral buoyancy that allows the...

Developed in collaboration with Bass Pro Jason Christie, the Booyah Covert Finesse Series Double Colorado 3/8 oz Spinnerbait is expertly engineered...

The Oklahoma/Colorado configuration of the Covert Finesse Spinnerbait provides anglers with one of the most unique options for a compact spinnerbai...

The Bobby Garland Slab Hunt'R Soft Bait engages all of your target fish's senses, making them more likely to bite. Its large minnow profile, combin...

Designed to be super subtle and effective for targeting highly pressured fish, the Great Lakes Finesse Ned Bug is a micro finesse bait that utilize...

The Rebel Deep Wee is undoubtedly one of the most popular fishing lures in the world. Its small life-like profile entices and catches all sizes of ...

The Bomber Model A 08 (also known as the Model 8A) is a classic 3-inch, 5/8 oz deep-diving crankbait. Famous for its tight, aggressive wobble and d...

There are a ton of craw baits on the market, and most of them will catch fish. We designed this bait to be stealthy and non-threatening with a smal...

The Great Lakes Finesse Marabou Jig is carefully assembled with hand-tied marabou for a flowing, extremely natural swimming action that gets result...

The ultra-light Rebel Deep Wee is undoubtedly one of the most popular fishing lures in the world. Its small life-like profile entices and catches a...

The Great Lakes Finesse Juicy Hellgrammite bait bears an uncanny resemblance to this prime live bait for smallmouth bass. The 2.4" Juicy Hellgrammi...

Reintroducing the original Gene Larew Hoodaddy, the Yum Hoodaddy Creature Bait is a versatile crawfish imitation that displaces tons of water to at...

Previously the Gene Larew Biffle Bug, the Yum Scutter Bug Creature Bait incorporates the best features of several top baits in one compact design. ...

The Lindy B-MAX Jigheads redefine tournament-grade performance with exceptional value!Crafted from Bismuth metal, these jigheads offer 50% greater ...

The 20g Tasmanian Devil (commonly known as the "Dual Depth" or "Deep Diver" variant in Wigston's Lures lineup from Tasmania, Australia) is the heav...

Most people look at a micro-crank of this size and think of Panfish, which is understandable, little crankbaits are proven to be an effective way t...

Ideal for shallow slow-rolling or accessing deep water fish with a finesse lure, the Great Lakes Finesse Sneaky Spin is a compact underspin nicknam...

Built to be the most advanced and innovative jig in Ned rig fishing, the Great Lakes Finesse Ned Jig Heads are engineered with rounded edges and a ...

A Great Lakes Finesse Hanging Head for moping, Damiki rigging, or simply hanging a minnow is perfectly balanced to present any soft bait horizontal...

Initially designed for Jumbo perch, this bait has proven to be extremely effective for almost all target species. Its distinct bend gives it a uniq...

Lindy B-MAX, which uses a proprietary blend of non-lead materials to facilitate 99.97% lead-free construction while retaining the size of lead to a...

The Lindy B-MAX Max Gap Jig is an integral part of Lindy B-MAX, which uses a proprietary blend of non-lead materials to facilitate 99.97 percent le...

Change spinner blades easily and ultra-quickly! X-Change Clevises eliminate time-consuming tear-down and retying. To change blade color, size, or s...

If you’ve spent any time with a Rebel Wee-Crawfish or Teeny Wee-Crawfish tied to the end of your line, at some point you’ve most likely wished that...

The Rebel Crickhopper is a big bite for summer and fall bass, trout and other gamefish. The most realistic grasshopper crankbait you can find, the ...

Carefully crafted with extensive input from renowned smallmouth angler Travis Manson, the Great Lakes Finesse Drop Minnow is a productive plastic t...

The Great Lakes Finesse Hover Minnow excels when bass ignore everything else, gliding and darting like a panicked baitfish to trigger reaction bite...